The Original Farmers Market, Hollywood, California
Identifier
clloy_134
Title
The Original Farmers Market , Hollywood , California
Creator
Unknown
Date Published
1941
Subject (Topic)
Farmers ' markets--California--Los Angeles ; City and town life--California--Los Angeles ; Grocery shopping--California--Los Angeles ;
Subject (Name)
Farmers market (Los Angeles , Calif.) ;
Subject (Place)
Los Angeles (Calif.) ;
Type
image
Form/Genre
Postcards
Physical Description
1 postcard : Color ; 9 x 14 cm .
Institution
Department of Archives and Special Collections , William H . Hannon Library , Loyola Marymount University
Country of Creation
US
Copyright Status
public domain
Copyright Statement
http://library.lmu.edu/generalinformation/departments/digitallibraryprogram/copyrightandreproductionpolicy/#d.en.3004
Publisher
Western Publishing & Novelty Co .
Place of Publication
Los Angeles , Calif .
Language
eng
Description
A view of fruit and produce stalls lined up at an outdoor market with vendors and customers . A large tree at left is surrounded by crates of produce .
Historical Background
In 1880 Arthur Fremont Gilmore bought a 250-acre lot in Los Angeles County (originally Rancho La Brea) between what is now Fairfax and La Brea Avenues , and started a dairy farm . In the ensuing years , he discovered oil on the property and developed an oil field. " In 1918 , with his grandson , Earl , he expanded the oil production and gas station enterprise to include the first self-serve station . Earl Gilmore added an 18,000-seat sports stadium , baseball park , a poultry farm and a grocery market .
Additional Printed Matter
On back: "Scene in the original Farmers Market, West 3rd St. at Fairfax--Hollywood's unique outdoor food market, where motion picture stars and Hollywood wives shop. The marketplace was opened in 1934 by Roger Dahlhjelm, comprises 80 farm stalls and food specialty shops. The world's largest, most colorful permanent food fair patronized daily by more than 15,000 Southern Californians."
Publisher's Identifier
Publisher's serial number: 1B-H2152; Series number: 872;
Additional Notes
Photo by "Dick " Whittington ; Date from publisher's serial number ; Printed using the C.T.Art-Colortone process ; Printed on linen textured paper .
Contributors
Whittington , Dick
Source
Werner von Boltenstern Postcard Collection
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