On front: "Visitors welcome." On back: "Seeing Los Angeles. Observation car. Forty miles, ten electric lines, five parks. Free admission to largest Pigeon Farm in the world, a 25c attraction; free admission to the Ostrich Farm, a 25c attraction; all for 50c. Fourth and Soring Sts., daily, 2 p. m. Operated by C. M. Pierce, manager of the Balloon Route Excursions. Which is sufficient Guarantee. On the Road of a Thousand Wonders."