Home A California Highway

Identifier	clloy_138
Title	A California Highway
Creator	Unknown
Date Published	1938
Subject (Topic)	Beaches--California--Malibu; Roads--California--Malibu; Dwellings--California--Malibu;
Subject (Place)	Pacific Coast Highway; California Highway 1 (Calif.); Malibu (Calif.);
Type	image
Form/Genre	Postcards
Physical Description	1 postcard : Color ; 9 x 14 cm.
Institution	Department of Archives and Special Collections, Loyola Marymount University Library.
Collection Identifier	http://ark.cdlib.org/ark:/13030/kt9489r2nz
Country of Creation	US
Copyright Status	public domain
Copyright Statement	http://library.lmu.edu/dlp/copyright.htm
Publisher	Western Publishing & Novelty Co.
Place of Publication	Los Angeles, Calif.
Language	eng
Description	A view looking south along the coast, with a house on the beach in the foreground.
Historical Background	By the early twentieth century, tourists and residents were traveling to the beach in private cars rather than by mass transit. A popular travel route was the beach road that ran along the beach along the Santa Monica Bay, once known as Sunset Beach. This road was widened by the city of Santa Monica in 1914 and was named Palisades Beach Road in 1915. By 1916, the two lane road was paved and reinforced with concrete. Palisades Beach Road later became known as Roosevelt Highway and is part of the California State Route 1 that extends 548 miles along the Pacific Coast line, beginning near San Juan Capistrano on the South and extending North through Mendocino County. In the late 1940s, the road along the Palisades beaches was expanded into a six-lane highway, and in the late 1950s, became known as Pacific Coast Highway, or, more commonly, PCH. Malibu was originally inhabited by the Chumash, but was settled in 1802 by Spanish settler Jose Bartolome Tapia. Tapia established a rancho and built a large adobe in Malibu Canyon which was passed down through the family before being sold to Matthew Keller in 1857. Keller's son, Henry, sold the property to Frederick Hastings Rindge in 1892. The Rindges fought lengthy legal battles to prevent the construction of the highway through their land in the 1910s and 20s.
Publisher's Identifier	Publisher's serial number: 8A-H3008; Series number: SM-19;
Additional Notes	Date from publisher's serial number; Printed on linen textured paper.
Title (Alternative)	On the Roosevelt Highway, U.S. 101, near Malibu
Metacollection Identifier	http://digitalcollections.lmu.edu
Source	Werner Von Boltenstern Postcard Collection

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